See the details below. I entered this position on June 28th because I felt like Disney was overdone. It did run up for a bit, and I was able to add to this position on July 12th. This particular option gained 213%! So much for the “don’t add to losers” rule.
My only regret is that I didn’t buy more.
I do hedge all of my trades, and you should be aware of that. Here’s what the full picture looks like for DIS:
I lost $37 on call options related to Disney, which were bought as a hedge. Net, I made $208 across all Disney positions, and returned 52.3% after all hedges were taken into account.
Enlightenment Investing 